Martian Ranch & Vineyard

With a new winemaker on board the mother ship, FINIEN was sought to design a special edition label series for long-term client, Santa Ynez winery, Martian Ranch & Vineyard. An inspired naming scheme for each varietal incorporated with whimsical hand drawn typographic metaphors creates a lasting impression for wine consumers who are known to have a hard time recalling what wine brand they consumed the night prior. The stark contrast and unique color scheme combined with the tongue-in-cheek names will make the 2011 Martian vintage pop off the shelves and remain on audiences minds for light years to come.